Dub vs RedirHub (2026): Pricing, Link Attribution & Best Fit
Dub focuses on link attribution, conversion tracking and affiliate programs. RedirHub focuses on domain redirects, website migrations, branded links and QR codes.
We build RedirHub. We point out where Dub is the better buy, and how to check against your own setup.
The short answer
Choose RedirHub if
- Your primary job is managing domain redirects, website migrations, persistent URL mappings, or a domain portfolio
- You also want branded links and QR codes in the same operational platform
Choose Dub if
- Your primary job is creating branded campaign links
- You want to connect them to conversion attribution, deep links, growth analytics, or affiliate and referral programs
RedirHub vs Dub at a glance#
| Area | RedirHub | Dub |
|---|---|---|
| Center of gravity | Redirect and domain infrastructure | Link attribution and growth workflows |
| Branded short links | Yes | Yes |
| QR codes | Yes | Yes |
| Custom domains | Yes | Yes |
| Website migration mappings | Core workflow | Not the primary product positioning |
| Path and query forwarding | Yes | Not the main buying job evaluated here |
| Conversion attribution | Redirect and click/scan analytics | Core product workflow |
| Affiliate / referral programs | Not a core workflow | Core product workflow |
| API | Available across plans | Available, including on Free |
Which product fits the job?#
Create branded campaign links and attribute clicks to leads or sales
Its product is explicitly built around link attribution, conversion tracking, and campaign outcomes.
Run an affiliate or referral program
Partner management, rewards, payouts, and referral infrastructure are part of Dub's product.
Redirect a portfolio of retired, acquired, or alternate domains
Domains and redirect operations are first-class parts of the product and capacity model.
Move a website while preserving paths and query parameters
Website migration mappings plus path and query forwarding are explicit RedirHub workflows.
Use custom domains, links, QR codes, and an API for marketing
Choose based on whether attribution workflows or domain/redirect operations are the harder problem.
Dub is more than a URL shortener#
Calling Dub only a URL shortener understates the current product. Its homepage centers the product on short links, conversion tracking, and affiliate programs, with real-time analytics and developer tooling around that attribution layer.[1]
That matters because the natural Dub buyer is often a growth, marketing, or developer team asking questions such as:
- Which campaign generated this signup or sale?
- Can we A/B test link destinations?
- Can we deep-link users into an app?
- Can we connect links to affiliate or referral workflows?
- Can we automate link creation and event handling through an API or webhook?
Dub's current Links pricing[2] reflects that model. Business adds conversion tracking, A/B testing, customer insights, and event webhooks, while the broader product also includes partner-program capabilities.
Our call
If the URL is mainly an attribution object inside a growth funnel, Dub is the more natural product to evaluate first.
Where RedirHub is the stronger fit#
RedirHub starts from a different operational problem: traffic needs to keep reaching the correct destination even as domains, sites, campaigns, and URL structures change.
Domain redirect portfolios#
A company may own retired brand domains, acquired domains, defensive domains, old campaign domains, or alternate hostnames. Those assets need HTTPS, predictable routing, and a place where marketing, SEO, and IT can manage them without treating every domain as a campaign-link project.
RedirHub's current pricing[3] separates domain capacity from managed-link capacity. Core starts at $49/month with 25 domains and 2,500 managed links, and the two capacities can expand independently.
Website migrations#
A migration creates a mapping problem rather than an attribution problem. If paths stay the same, path forwarding can preserve the URL structure without creating one rule for every page. If paths change, the individual mappings can be managed and bulk imported.
RedirHub's approved product facts support path forwarding, query-parameter forwarding, bulk import/export, automatic HTTPS, and redirect management across its current plans.
One platform for redirects, branded links, and QR codes#
RedirHub also supports branded links and dynamic QR codes, so the choice is not “links versus no links.” The distinction is whether those links sit inside a broader redirect estate.
Our call
If the difficult part of the job is keeping domains and URLs correctly routed through migrations, rebrands, portfolio changes, and ongoing operations, RedirHub is the better fit.
Pricing: compare the unit you are actually buying#
The headline prices are easy to compare, but the billing units are not the same.
Dub Links meters plans around new links per month, tracked events, custom domains, users, and analytics retention. RedirHub separates connected domains from active managed links, where a managed link is a branded link, dynamic QR destination, or website migration mapping.
That difference can reverse the answer depending on the workload.
If you need up to 10 custom domains for campaign links#
Dub Pro is $30/month and includes 10 custom domains, 1,000 new links per month, 50,000 tracked events per month, three users, and one year of analytics retention. RedirHub Core is $49/month and includes 25 domains, 2,500 managed links, three team members, and unlimited redirect requests.
For a campaign-centric team that fits Dub Pro's limits, Dub has the lower listed monthly price and its attribution-oriented feature set is closer to the job.
If 25 connected domains are the binding requirement#
RedirHub Core includes 25 domains for $49/month. Dub Pro includes 10 custom domains, so a buyer needing 25 custom domains moves to Dub Business, which includes up to 100 custom domains at $90/month.
Managing 25 domains? See what your current setup would cost on RedirHub.
Calculate your setupThat is not a claim that RedirHub is always cheaper: Dub Business also includes 10,000 new links per month, 250,000 tracked events per month, conversion tracking, A/B testing, customer insights, and event webhooks.
Our call
If the domain count itself is driving the purchase and you do not need Dub Business's attribution bundle, RedirHub has the lower listed monthly price for this 25-domain example.
At 100 domains, the listed prices are nearly identical#
RedirHub Core with 100-domain capacity is $89/month under its current domain step pricing. Dub Business includes 100 custom domains for $90/month.
At that point, a one-dollar headline difference should not decide the purchase. The better question is whether you need Dub's attribution and growth workflows or RedirHub's redirect and migration operations.
Where Dub is stronger#
Dub is the better choice when several of these are central requirements:
- Conversion tracking from click to lead or sale.
- Customer-level attribution and revenue-oriented analytics.
- Affiliate and referral program management.
- Deep links for app-oriented journeys.
- Event webhooks and developer workflows around link events.
- Marketing teams that create many new campaign links every month.
Its current pricing also makes it especially compelling at the lower end: the Free plan includes 25 new links per month, API access, three custom domains, QR codes, and 30-day analytics retention.
Where RedirHub is stronger#
RedirHub is the better choice when several of these describe the workload:
- Domain forwarding is a primary job rather than a side feature.
- A rebrand or site migration requires path-preserving redirects or individual old-to-new mappings.
- Domain capacity and active link/mapping capacity need to scale independently.
- Marketing, SEO, and IT need one place to manage redirect behavior.
- Branded links and QR codes need to coexist with a broader domain redirect estate.
- Redirect configuration needs automatic HTTPS, bulk management, and API access.
Can RedirHub replace Dub?#
Sometimes, but not for every Dub buyer.
If you use Dub mainly for branded links, custom domains, QR codes, and basic link analytics, RedirHub can cover much of that general workflow while adding domain redirects and website-migration tooling.
If you depend on Dub for conversion attribution, deep-link workflows, customer insights, affiliate/referral operations, or event-driven growth tooling, those are meaningful reasons to keep Dub. Do not migrate based on a generic feature checklist.
Can Dub replace RedirHub?#
For a link-first marketing team, it may remove the need for a separate branded-link tool.
For a redirect estate, the question is different. Before treating Dub as a replacement, verify how you would operate whole-domain forwarding, preserve paths and query parameters through a migration, manage bulk old-to-new mappings, and govern a portfolio of domains over time. Those are the jobs RedirHub is explicitly designed around.
Managing domain redirects and website migrations?
Manage domain redirects, website migrations, persistent URL mappings and a domain portfolio, with branded links and QR codes in the same operational platform.
Start free trialFrequently asked questions
At the entry paid tier, yes: Dub Pro is $30/month while RedirHub Core is $49/month. But they include different capacity units and solve different jobs. For example, Dub Pro includes 10 custom domains, while RedirHub Core includes 25 connected domains. Compare the plan that fits your real domain count, link creation rate, tracked-event volume, and redirect workload.
If the main job is creating campaign links and attributing conversions, Dub is usually the stronger fit. If branded links are part of a broader setup that also includes domain redirects, migrations, and QR codes, RedirHub may consolidate more of the operational work.
RedirHub is the more natural fit because website migration mappings, path forwarding, query forwarding, and bulk redirect management are explicit product workflows. Dub is primarily positioned around link attribution and growth workflows.
Yes. Dub provides API access, including on its Free plan, and higher paid tiers increase API rate limits. RedirHub also provides management API access across its plans.
Yes. Dub's current pricing table lists A/B testing, with the paid-plan feature presentation showing it as part of the Business-level growth workflow. RedirHub Pro also supports simple random or sequential multi-destination routing, which can be used for traffic splitting, but it should not be confused with Dub's broader conversion-attribution stack.
Dub. Affiliate and referral programs are a core part of its current product positioning and paid product surface. RedirHub is not positioned as an affiliate-management platform.
TC is the Operations Manager at RedirHub, leading the company’s operational strategy and execution to ensure reliable, scalable redirect infrastructure. He oversees internal processes, cross-team coordination, and platform readiness while supporting customers through complex redirect implementations. With a strong understanding of large-scale domain operations and real-world edge cases, TC plays a key role in aligning product and customer success to deliver stable, high-performance redirection solutions.