Gain Industry Insights

Read our blog today

Campaign Link Management: How to Organize, Track, and Update Marketing Links

Marketing

Campaign Link Management: How to Organize, Track, and Update Marketing Links

Learn how to organize, track, update, and scale marketing campaign links with a practical system for naming, ownership, bulk operations, and safer redirects.

September 15, 2026

QR Codes for Print Campaigns: How to Avoid Dead Links After Printing

QR Codes

QR Codes for Print Campaigns: How to Avoid Dead Links After Printing

Printed QR campaigns are difficult to change after distribution. Learn how redirect-backed QR codes, link testing, and health monitoring help teams avoid dead links without reprinting.

September 13, 2026

Editable QR Codes: How They Work and When to Use Them

QR Codes

Editable QR Codes: How They Work and When to Use Them

Editable QR codes point to a redirect you can update after printing. Learn how the redirect layer works, when it helps, and how to set one up.

September 13, 2026

How to A/B Test Landing Pages Using Redirects

Marketing

How to A/B Test Landing Pages Using Redirects

Learn how to A/B test landing pages with redirects, preserve campaign attribution, measure the winner, and avoid common split-testing mistakes.

September 11, 2026

QR Code Tracking: How to Track Scans Without Reprinting

QR Codes

QR Code Tracking: How to Track Scans Without Reprinting

Learn how QR code tracking works with redirect-backed links, campaign-level measurement, UTM parameters, testing, and destination updates without reprinting.

September 11, 2026

Static vs Dynamic QR Codes: Which Should Marketers Use?

QR Codes

Static vs Dynamic QR Codes: Which Should Marketers Use?

Static QR codes point directly to one destination. Dynamic QR codes point to an editable redirect, so marketers can change the destination and measure activity without reprinting the code.

September 10, 2026

Do QR Codes Expire? What Actually Stops Working, and When

QR Codes

Do QR Codes Expire? What Actually Stops Working, and When

QR codes do not expire by themselves, but the destination and redirect infrastructure behind them can fail. Learn what breaks and how to keep printed codes working.

September 10, 2026

Why Your QR Code Stopped Working?

QR Codes

Why Your QR Code Stopped Working?

A QR code can stop working because of print damage, poor contrast, a deleted destination, a failed redirect, or a lapsed service plan. This guide helps you isolate the cause and prevent repeat failures.

September 9, 2026

Branded Short Links vs Generic Short Links: Which Should Marketers Use?

Branding

Branded Short Links vs Generic Short Links: Which Should Marketers Use?

Branded short links give marketers more control over trust, recognition, and destination management than generic short links. The right choice depends on campaign context, audience expectations, and how much ownership your team needs.

August 24, 2026

How to Change a QR Code Destination After Printing

QR Codes

How to Change a QR Code Destination After Printing

You can update a printed QR code when it points to an editable redirect or short link. Here is how to change the destination, test the redirect, and handle static QR codes that cannot be edited.

August 17, 2026

Dynamic QR Code Redirects: What They Are and How They Work

QR Codes

Dynamic QR Code Redirects: What They Are and How They Work

A dynamic QR code uses a stable, editable redirect instead of encoding a permanent destination. Learn how the redirect works and when to use one.

August 12, 2026

How to Preserve UTM Parameters Through Redirects

Marketing

How to Preserve UTM Parameters Through Redirects

UTM parameters are useful only when they survive the redirect chain. Follow five practical steps to preserve campaign data and verify it in analytics.

July 29, 2026

Previous12...10Next