Rebrandly vs RedirHub (2026): Pricing, Branded Links & Best Fit
Rebrandly is link-management first; RedirHub is redirect-and-domain infrastructure first. Which wins depends on whether you mainly manage campaign links or domain-wide traffic.
We build RedirHub. We point out where Rebrandly is the better buy, and how to check against your own setup.
The short answer
Choose RedirHub if
- You manage redirects and domains as infrastructure
- You're changing domains or migrating websites
- You need path and query forwarding
- You want branded links and QR destinations in one workspace
Choose Rebrandly if
- Your main job is creating and measuring branded campaign links
- You need conditional routing by audience context
- You want dedicated conversion tracking
- You're building high-volume API-driven link creation
Rebrandly vs RedirHub at a glance#
| Area | RedirHub | Rebrandly |
|---|---|---|
| Primary workflow | Domain redirects, website migrations, branded links, QR codes | Branded links, campaign distribution, link analytics |
| Custom domains | Yes | Yes |
| Branded links | Yes | Yes |
| QR codes | Yes | Yes |
| Destination edits | Yes | Yes, plan limits apply |
| Whole-domain and migration redirects | Core workflow | Domain landing-page and 404 forwarding exist, but migration mapping is not the primary workflow |
| Path and query forwarding | Yes | Not the center of its branded-link model |
| Conditional traffic routing | Random / Sequential multi-target routing on Pro | Dynamic routing by date, language, country, and device on eligible plans |
| Conversion tracking | Redirect analytics | Dedicated conversion tracking on eligible plans |
| Destination health monitoring | Available on Pro | Not a primary positioning |
| Developer workflows | REST API and MCP | API, High Volume plans, SDK/OpenAPI tooling, and MCP |
The important difference is not whether both products can make a branded link. They can. The difference is whether your team mainly manages campaign links or traffic behavior across domains and URLs.
The biggest difference: link operations vs redirect operations#
Rebrandly's current product story starts with the link. Its branded-link workflow[1] is designed around creating a branded URL, choosing a destination, distributing the link, changing the destination later, and measuring the resulting traffic.
That model fits a marketing team launching hundreds of campaign links across email, social, paid media, creators, SMS, and offline QR campaigns.
RedirHub starts one layer lower, with the URL and domain infrastructure carrying that traffic. A marketing team can still create branded links and QR codes, but the same workspace can also manage retired domains, website migration mappings, path-preserving redirects, wildcard domains, and destination monitoring. Current RedirHub pricing and plan details[2] list automatic HTTPS, path forwarding, query forwarding, branded short links, QR codes, bulk CSV management, API access, and redirect analytics.
That distinction matters when the problem grows beyond "make me a short link."
Where Rebrandly is the stronger fit#
You create lots of campaign links every month#
Rebrandly meters its standard plans around links created per month, which maps naturally to campaign production. Its current pricing page[3] lists 250 links per month on Essentials, 1,500 on Professional, and 3,500 on Growth in the standard plan view.
If your workflow is "create a new branded link for every post, ad, message, campaign, or partner," this monthly creation model is easy to understand.
Conditional routing is central to your campaigns#
Rebrandly's dynamic traffic routing[4] can route clicks based on date, browsing language, country, or device, with up to five routing rules per link.
That is meaningfully different from RedirHub's current multi-target routing, which supports Random and Sequential destination selection on Pro. If you need rules such as "send French mobile visitors to this page and US desktop visitors to another," Rebrandly has the more directly documented workflow.
You want campaign conversion tracking#
Rebrandly provides conversion tracking[5] that connects visitors arriving through Rebrandly links to conversion events on your website.
For performance marketers who need to connect a short-link click to a signup, purchase, or form submission, that is a useful product-level capability rather than just redirect traffic reporting.
You are building high-volume links through an API#
Rebrandly has a distinct High Volume path for API-heavy senders, including SMS platforms and application-embedded link creation. Its developer platform also now includes an MCP server[6] for creating links, managing workspaces, and querying analytics through AI assistants.
If your requirement is millions of programmatically generated campaign links, Rebrandly deserves separate evaluation from its standard marketer plans.
Where RedirHub is the stronger fit#
You manage domains, not just campaign links#
An SEO, IT, or marketing operations team may own old domains, acquisition domains, country domains, typo domains, campaign domains, and branded link subdomains.
RedirHub treats those domains and the redirects running on them as first-class infrastructure. Core currently starts at $49/month for 25 domains and 2,500 managed links, while Pro starts at $119/month for 250 domains and 10,000 managed links.
A RedirHub managed link is an active branded link, dynamic QR destination, or website migration mapping. Domains are counted separately. That is a different unit from Rebrandly's "links created per month," so do not compare the two limits as if they mean the same thing.
You are changing domains or migrating a website#
Suppose oldbrand.com is becoming newbrand.com. You may want:
- oldbrand.com/pricing to become newbrand.com/pricing
- oldbrand.com/docs/setup?source=email to preserve both the path and query string
- exceptions for a small set of URLs whose paths changed
- CSV import and export for migration mappings
- analytics after launch
- monitoring to catch destinations that later break
That is closer to RedirHub's core job than a campaign-link workflow.
Rebrandly does support domain-level behavior around branded-link domains. Its documentation shows that you can connect a custom domain[7] and configure a main landing-page destination[8]. Rebrandly explicitly notes that this main-domain behavior is not a pure redirect; it embeds the destination address. Separately, its custom 404 handling[9] can send errors to a static URL or mirror the requested path onto another domain. Those are useful capabilities, but they should not be confused with a dedicated website-migration redirect workspace.
You want fewer people editing infrastructure through code#
A redirect may begin as an engineering task and then become an ongoing SEO, IT, or marketing responsibility.
RedirHub gives those teams a shared interface for changing destinations, importing mappings, reviewing analytics, managing domains, and, on Pro, monitoring destination health. This matters when the person responsible for a redirect six months later is not the developer who originally created it.
You need many domains with a modest number of active links#
Domain count creates a practical pricing difference.
Rebrandly's current standard pricing surface lists 2 custom domains on Essentials, 3 on Professional, and 10 on Growth. In its standard monthly view, those plans are shown at $11, $32, and $99 per month respectively; annual billing displays lower monthly-equivalent amounts.
RedirHub Core is $49/month and includes 25 domains plus 2,500 active managed links.
For a team managing 10 domains and up to 2,500 active redirects, branded links, QR destinations, or migration mappings, RedirHub Core can therefore be a more natural capacity model. For a team managing one or two domains but creating hundreds or thousands of new campaign links every month, Rebrandly's lower entry tiers may fit better.
Our call
Price this around your actual unit of work.
Rebrandly primarily meters new link creation per month and domain count; RedirHub meters active managed links and domains independently. A headline plan price without those units is not a useful comparison.
Pricing: the plans are optimized for different jobs#
| Plan | Monthly price shown | Key capacity | Best read as |
|---|---|---|---|
| Rebrandly Essentials | $11/mo | 250 links/mo, 2 custom domains | Small branded-link workload |
| Rebrandly Professional | $32/mo | 1,500 links/mo, 3 custom domains | Marketing team link workflow |
| Rebrandly Growth | $99/mo | 3,500 links/mo, 10 custom domains | Scaling link operations |
| RedirHub Core | $49/mo | 2,500 active managed links, 25 domains | Redirect, domain, link, and QR operations |
| RedirHub Pro | $119/mo | 10,000 active managed links, 250 domains | Business-critical redirect operations and monitoring |
Rebrandly also displays annual-equivalent pricing on its pricing page, including lower figures such as $8/month for Essentials, $22/month for Professional, and $69/month for Growth when billed annually in the standard plan view. Its rendered pricing surface can expose different billing states, so verify the active selector before making a purchase decision.
RedirHub annual billing provides 12 months for the price of 10. Domain and managed-link capacity can be expanded independently without changing the underlying Core or Pro feature tier.
Which workflow fits which product?#
Create branded campaign links for social, email, creators, or SMS
Its product model, monthly link allowances, conversion tracking, and campaign routing are built around link production.
Manage a portfolio of old, campaign, acquisition, and branded-link domains
Domain capacity and redirect management are central to the product, with 25 domains included on Core and 250 on Pro.
Route visitors by country, language, device, or date
Dynamic Traffic Routing explicitly supports these conditional rules.
Move a website or brand to a new domain
Path forwarding, query forwarding, CSV mapping, domain redirects, analytics, and monitoring align with migration work.
Generate very high volumes of links through an API
It has a dedicated High Volume product path for API-driven link generation.
Let SEO, marketing, and IT manage redirect infrastructure together
The dashboard centers domains, redirect rules, branded links, QR destinations, and traffic behavior rather than only campaign-link creation.
Track post-click conversions from short-link campaigns
It has dedicated conversion tracking for eligible plans.
Monitor whether redirect destinations later fail
Destination monitoring is part of the Pro redirect-operations workflow.
Can RedirHub replace Rebrandly?#
Sometimes.
If you use Rebrandly mainly for branded links on domains you control, changing destinations, QR codes, and basic traffic analytics, RedirHub overlaps substantially with that workflow.
If your Rebrandly usage depends on conditional country/device/language routing, conversion tracking, link galleries, social-preview controls, or high-volume link creation, verify those requirements individually. RedirHub is not positioned as a one-for-one clone of every Rebrandly marketing feature.
The reverse is also true. If your job includes website migrations, old-domain redirect portfolios, path and query forwarding, wildcard domains, or destination-health monitoring, verify how you would reproduce those operational workflows before treating a branded-link platform as a full replacement.
What switching from Rebrandly to RedirHub looks like#
A migration should start by separating links from redirect infrastructure.
- Inventory the Rebrandly custom domains and links you actually use.
- Identify which URLs are campaign links that should remain individual records.
- Identify which URLs belong to a broader domain or website migration rule.
- Add the required domains to RedirHub.
- Import or create the necessary mappings.
- Test destinations, paths, query parameters, and HTTPS before changing DNS.
- Move traffic domain by domain.
- Watch analytics and, where applicable, destination health after cutover.
Do not assume every Rebrandly link needs a one-to-one replacement. If thousands of links share the same domain behavior, a smaller number of domain or path rules may be easier to operate.
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Start free trialFrequently asked questions
No. Rebrandly combines branded links with QR codes, custom domains, analytics, conversion tracking, dynamic traffic routing, workspaces, APIs, and enterprise features. Its center of gravity is still link management rather than website-migration redirect infrastructure.
Yes. Rebrandly supports connecting domains for branded links. Its documentation recommends a dedicated short domain, although some paid setups can use alias-domain approaches.
Rebrandly documents a main landing-page destination for a connected custom domain, although its own documentation says this behavior is not a pure redirect and embeds the destination address. It also supports custom 404 forwarding, including a mirror option that can append the requested path. That is useful domain behavior, but it is not the same workflow as managing a large website migration map with explicit redirect records and monitoring.
Yes. Rebrandly generates a QR code for a branded link, and the QR destination changes when you edit the underlying link destination.
Yes. Branded short links are included in RedirHub's current public plans alongside domain redirects, QR codes, redirect analytics, API access, and automatic HTTPS.
It depends on the marketer's job. A team producing many campaign links and optimizing post-click conversion may prefer Rebrandly's link-first workflow. A marketing operations team that also owns campaign domains, QR destinations, old domains, and redirects may prefer RedirHub's broader domain-and-redirect model.
RedirHub is explicitly built around domain redirects, path and query forwarding, redirect mapping, and ongoing redirect operations. Rebrandly is primarily a branded-link platform, although it does provide some domain-level forwarding behavior.
Both provide developer tooling. RedirHub exposes a REST API and MCP for redirect management. Rebrandly has API tooling, High Volume plans, developer documentation, and an MCP server. The deciding factor is whether the developer is building link-generation workflows or operating redirect and domain infrastructure.
TC is the Operations Manager at RedirHub, leading the company’s operational strategy and execution to ensure reliable, scalable redirect infrastructure. He oversees internal processes, cross-team coordination, and platform readiness while supporting customers through complex redirect implementations. With a strong understanding of large-scale domain operations and real-world edge cases, TC plays a key role in aligning product and customer success to deliver stable, high-performance redirection solutions.